Health and Beauty Franchise Information and News

Health and Beauty Franchise

In spite of the economic recession, sales of health & beauty products continue to climb. In 2008, more than $112 billion worth of sales is recorded. This represents a 9% increase from 2007 and it shows proof that the health & beauty industry is recession-proof even as other industries go through tough times.

According to the Natural Marketing Institute (NMI) in Harleysville, PA, the growth shows that the economic downturn has changed consumer behavior. Instead of buying based on perceived value, they are now looking for real value. It is important to take note that this shift will not only affect their behavior over the short-term but through the long-term as well.

The NMI estimates that even though the economic future for the country remains blurry, the health & wellness industry will continue to prosper. It will remain relatively stable with an approximate growth of 7% in the next five years.

The health and beauty franchises present a huge opportunity to businessmen. Usually, these franchises will fall into the following categories:

·         Cosmetics

·         Tanning/Spas

·         Hair Styling

·         Skin Care

  ·      Massage

It is estimated that the hair styling segment alone accounts for $16 billion annually in the United States. Meanwhile, the salon market is expected to hit $35.1 billion by the year 2012. These numbers encourage an ever-increasing number of people to engage in the health and beauty business.